The AAP team consists of metrology industry professionals and marketing executives with a diverse network of experts in our space. We operate with a global mindset and a collaborative culture. We work to deeply understand end user applications and are driven to ask better questions in the pursuit of creating the best B2B partnerships for our customers.
We take a unique approach that comes from years in the marketing space combined with expertise in targeting the right engineering and quality groups for exact application matches.
We have identified quite a bit of low hanging fruit here in the capital equipment digital marketing space and although we do deploy some traditional marketing tactics, digital is our expertise.
Iterative approaches to corporate strategy foster thinking to further the overall value proposition. Our business expertise really shines during volatile periods where we can broker the best B2B match.